Dub Links

Dub Links is a link management platform built for marketing teams, creators, and entrepreneurs who need more than a basic URL shortener. Where tools like Bitly or TinyURL stop at shortening, Dub adds conversion tracking, branded domains, and programmatic link creation at scale.

The core feature set goes well beyond short links:

• Custom domains – Use your own domain (or multiple) to shorten links, building trust and brand recognition instead of sharing a generic host.
• Custom link previews – Upload a custom OG image, title, and description per link. Dub claims up to 30% higher click-through rates on platforms like X, LinkedIn, WhatsApp, and Discord.
• UTM builder with templates – Create reusable UTM templates to keep campaign tracking consistent across your team.
• A/B testing – Split-test destinations directly on a short link without needing a separate tool.
• Geo and device targeting – Redirect users to different URLs based on their country or device type.
• Branded QR codes – Auto-generated with every short link, styled to match your brand.
• Folders and tags – Organize links by campaign, client, or channel and filter analytics accordingly.
• Deep links – Route mobile users to a specific in-app page on iOS or Android.

The analytics side tracks clicks, leads, and sales in real time, with breakdowns by city, country, browser, and device. You can share live analytics dashboards with partners or advertisers directly. Native integrations with Segment and Google Tag Manager connect Dub to your existing analytics stack.

For teams building on top of Dub programmatically, it offers a REST API, real-time webhooks, and SDKs across multiple languages. Dub Partners extends the platform into affiliate program management for those who need it.

It's a direct alternative to Rebrandly or Short.io for teams that want conversion attribution built in rather than bolted on.